Marcus Luttrell is getting in to ammunition business. The brand name will be 'Team Never Quit'.
Calibers available will be 9mm, .40 S&W, 10mm, and .45 ACP for pistols, and 5.56mm,.300 BLK, .338 Lapua Magnum and .50 BMG. for rifles.
http://www.thefirearmblog.com/blog/2015/02/06/marcus-luttrell-starting-ammunition-line/
From: The Fireram Blog