Ruger is will give you ammunition and an extra magazine when you buy any new Ruger LCP or SR22 between 8/28/2014 and 11/30/2014.
For LCP, you get a 20-round box of Winchester .380 auto W Train & Defend-D
SR22 buyers get a 222-round box of Winchester .22LR ammo
For residents of some restricetd states, they offer $50 ShopRuger.com gift certificate instead.
Restricted states: Alaska, California, Connecticut, Hawaii, Illinois, Massachusetts, New Jersey, New York and Washington DC
http://www.ruger.com/micros/freeAmmo/index.html?r=y
From: Ruger